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News · Equities · MarketWatch · Fri, Oct 2, 2026 9:00 PM

Home sellers slash prices in city amid buyer reluctance

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In September, one in three sellers in a city cut asking prices to lure buyers, reflecting broader market softness.

September saw a surge in price reductions, with one in three sellers lowering their asking prices to attract hesitant buyers.

These markdowns highlight growing buyer caution and a shift in market dynamics, as sellers seek to close deals in a softer environment.

Price Cuts Across the Market

Areas experiencing the most significant cuts are leading the trend, underscoring regional variations in housing demand.

Based on reporting from MarketWatch. Read the original.

OpenBook analysis

Market impact

The trend of price cuts could signal cooling in the housing market, prompting investors to monitor inventory levels. Sellers may adjust expectations, while lenders might see changes in mortgage demand.

General market context for education only, not investment advice.

This briefing was summarized with automated tools from public reporting by MarketWatch and is general market information, not investment advice. Editorial policy & corrections